This is a collection of interviews with experienced UX researchers from all around the world, from big companies to small businesses, from diverse kinds of industries.
Learn from the experts to make your own research easier.
“No new product survives first contact with its users” – we could say this as a variation of a well-known quote by Moltke, the 19th century German field marshal. UX researchers help to minimize this surprise.
This is a collection of interviews with experienced UX researchers from all around the world, from companies big and small, from diverse kinds of industries.
Learn what happened when experts tried to introduce user experience research as a new daily practice. See what works and what doesn’t.
During the interview, I asked each expert the same two questions:
The answers were amazing! Read the interviews one at a time and understand more about what works and what doesn’t in UX research, today.
Enjoy the insights!
Our goal is to help companies improve their products.
We give you a tool that shortens the way from research to design decision: Collect evidence about your users’ behavior, make observations about it, mark the observations with tags and let the machine help your team discover recurring patterns and themes. Grasp insights easily because you clearly see what bothers your users and what delights them.
We make it simple for product developers to get to testable new ideas, concepts, and products for their target market so that they can avoid dead ends and keep building products that their customers want.
Our tool helps to make UX findings transparent. The clarity, transparency, and focus allow teams to collaborate with less friction and produce great results.
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